The colours you choose are vital in determining how you will be perceived by partners, customers and competitors. Colour evokes feelings and connects emotion to your brand. So the colours they see will influence their actions.
Keen to try out a few new hiking routes? That’s why, every available weekend, we head into the mountains and landscapes in the Western Cape of South Africa. To test the routes for you
THIS race has taken athletes over the Overberg mountains for 42 years. It has hosted the likes of Elana Meyer, Frith van der Merwe, Olympic gold medalist Josiah Thugwane and Charl Mattheus.
Mountain bikers are pretty fearless. (Ever taken a switchback at speed? You’ll know what we’re talking about). So a website that speaks mostly to mountain bikers needs to capture that daring and chutzpa.
If you’re active on social media (yes, pretty much any social media platform), then listen up. Hashtags offer you a way to reach your chosen audience (to share your message). That makes them a really handy tool for any brand. But even if you know all about hashtags
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