The colours you choose are vital in determining how you will be perceived by partners, customers and competitors. Colour evokes feelings and connects emotion to your brand. So the colours they see will influence their actions.
THIS race has taken athletes over the Overberg mountains for 42 years. It has hosted the likes of Elana Meyer, Frith van der Merwe, Olympic gold medalist Josiah Thugwane and Charl Mattheus.
Mountain bikers are pretty fearless. (Ever taken a switchback at speed? You’ll know what we’re talking about). So a website that speaks mostly to mountain bikers needs to capture that daring and chutzpa.
If you’re active on social media (yes, pretty much any social media platform), then listen up. Hashtags offer you a way to reach your chosen audience (to share your message). That makes them a really handy tool for any brand. But even if you know all about hashtags
There’s no shortage of bad news. Even in the agricultural sector in South Africa. Like landowners dealing with a changing climate. And uncertainty in the political and economic outlook of the country. The Western Cape Department of Agriculture, LandCare
How to make some of the most secretive and beautiful forests and fynbos come alive online? That was the brief from the Grootvaderbosch Conservancy to the LoveGreen team, to create their new website.